You have a special hotel. Let guests feel it in the small moments of their stay, too.
The SALT Guest Experience Audit guides you, as the operator of an independent boutique hotel, through the touchpoints of your hotel: from booking and the messages before arrival through the stay to the farewell. You document what actually happens, compare it with what guests say, discover ideas for special moments and choose three concrete changes.
A clear view of your guest journey, and three changes worth making.
You choose where to start; you don't have to work through everything. Each step has a clear purpose:
- 01
Lay the messages of a booking side by side, so you can see whether guests learn in time what they need, and whether tone and design suit your hotel.
- 02
Watch the welcome and look at a room prepared for arrival, so you can tell what was decided on purpose and what simply came about over time.
- 03
Put guest voices next to your own notes, so you see where guests experience your hotel differently from how you see it.
- 04
Browse ideas for special moments, so you find suggestions that suit the character of your hotel, and make your own version of them.
- 05
Plan three changes, so your insights turn into something your team can actually put into practice.
One designed PDF, 29 pages, in German. Price incl. VAT.
Self-audit in nine areas
Along the guest journey, from search and booking and the messages before arrival through the stay to the farewell. Breakfast, restaurant and bar, and spa are optional. Each area tells you what to look at and gives you three fields: how we do it now, what we notice, what we want to keep or change.
Guest Reality Check
Compare your notes with what guests actually say: what they praise or criticise, which moments they mention, where their view differs from yours.
16 ideas for special guest moments
Small surprises, personal attentions and possible signature moments, each with notes on what it takes and how to adapt it to your hotel.
Plan for three changes
Whether you improve a touchpoint or try a special moment: what you change, how, who by when, the effort, and how you'll know it works for guests.
A filled-in, fictional example
Shows how the parts work together, from documenting your current practice to a planned change. Hotel and guest voices are invented and labelled as such.
What exactly do I receive?
One designed PDF with 29 pages, in German: reflection questions and work pages to print and write on, or to read on screen while you take notes elsewhere. The PDF has no fillable form fields.
Which language is it in?
The PDF is in German. This page is also available in English; the product itself is not.
Do I have to work through all areas?
No. Choose an area and start there. Breakfast, restaurant and bar, and spa are only for hotels that have them. How long it takes depends on how many areas you work on.
Is this a quality inspection?
No. It helps you look at your touchpoints deliberately and compare them with guest voices. It isn't a complete inspection or an expert assessment, can't guarantee that you'll find every blind spot, and doesn't promise more bookings or better ratings.
Would I rather have SALT look at my hotel?
Then the Online Audit or the Mystery Check is the right choice: a personal service with an outside view. The self-audit stands on its own and is not a step towards it.
How is it delivered, and do I get an invoice?
Right after a successful payment you download the PDF on Digistore24's order confirmation page. Digistore24 sells the product as reseller and sends you the invoice; the link is in its order confirmation email.
About the personal services: Online Audit · Mystery Check
Start with the area that interests you most.
- Designed PDF, 29 pages
- In German
- One-off payment, digital download
- Sold and invoiced by Digistore24
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- 1"Buy now" takes you to Digistore24's order form. You pay €59 once; there is no subscription.
- 2After a successful payment you land on Digistore24's order confirmation page and download the PDF there.
- 3Digistore24 also sends you an order confirmation by email, with your order details and the link to your invoice.
Digistore24 sells this product as reseller and is your contractual partner for the purchase: it handles payment, invoice and VAT; Digistore24's terms apply. The debit is made by Digistore24. How data is handled when you buy: privacy policy.
No confirmation email?
Please check your spam folder and whether the email address on the order form was correct. If it still hasn't arrived, write to penelope@consulting-salt.com with your name and, if you have it, the order number. We'll have Digistore24 send the confirmation again.
The download doesn't start?
Try another browser or device and check whether a pop-up or download blocker is active. If it still doesn't work, write to penelope@consulting-salt.com; we'll sort it out with you.
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Without a successful payment no purchase is completed and no download is available. You can try again with "Buy now". Questions about a payment or a debit are answered by Digistore24 support, as the seller of the product.
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